Welcome to 20Creathon Events!

 As in every game, certain rules apply for a 20Creathon event to run smoothly. For any questions or more information about these rules, you can get in touch with the 20Creathon Program Leader, W. Pontenagel @ Kennispark: +31 (0) 6 53 23 68 17 or


  • Anyone interested in the Creathon challenge is welcome to join. Amateurs and professionals, young and old. The organization has the right to refuse or remove participants.
  • Teams are formed at the start of the event. A team consists of 3 – 6 team members; with one team member acting as team leader. The team leader acts as the representative and contact person for the team.
  • Team members work together toward the best possible Creathon result for their team.
  • Creathon participants always participate in their personal capacity. In no way may they involve or represent a company or organization, unless agreed upon in advance with the Creathon Program Leader.

The purpose of the Creathon:

  • During the Creathon, teams compete to come up with the best solutions for (parts of) the defined challenge(s). Participants are given a specified period of time to develop the most concrete, innovative solutions, to be presented to the panel/jury.
  • Creativity is a common thread in each Creathon. Teams are encouraged to make maximum use of the creative talents of all team members.
  • The Creathon concept helps teams to find the right balance throughout the event by encouraging broad, fresh, quick thinking and decision-making within the prescribed time, to come up with the most concrete and innovative result.
  • At the end of the Creathon teams present their results to a panel/jury, who determines the winner(s). Presentation of results is in the form of an “elevator pitch” and may be backed up with a mockup, movie, drawing or sketch, to clarify the intended result. The composition of the panel/jury will be announced no later than at the start of the Creathon.

Confidentiality (and nondisclosure)

  • In some cases confidential information and/or data sets may be made available. In this case, special arrangements are made for use
    and ownership of such information and/or data sets.


  • The criteria for assessing the results of the teams will be communicated (again) at the start of the event. In addition to generic criteria (see below), specific criteria (per challenge) can also be established.
  • Generic criteria for assessing Creathon results:
    • Social relevance: does the product or service provide a significant contribution to the / a solution for the described challenge(s)?
    • Economic feasibility: to what extent is there a healthy business case? (Revenue model, scalability, necessary finance, etc.)
    • Impact potential: what will be the impact of the plan on existing procedures and relationships in business? How ‘mature’ is the plan? How quickly can we start noticing impact? What are the strengths of the current team?
    • Creativity and novelty: To what extent are there unexpected and surprising combinations of ideas, data, and (open) data?

Intellectual property

  • All ideas and results discussed and/or developed by the teams at the Creathon belong to the team. The Intellectual property is jointly owned by the members of the team.
  • Presentations, activities and pitches can be photographed and/or video-ed during the Creathon. All teams are required to grant permission for the use of such material for public relations and demonstrations of the 20Creathon concept.
  • All team members have the right to use (parts of) the jointly owned Intellectual Property for their own use, exercising (parts of) the joint intellectual property. All team members give each other a free, full, non-exclusive license for this.
  • Team members jointly decide how and to what extent they will use the jointly owned intellectual property, thereby taking into account the general objective of the 20Creathon program to achieve innovative solutions for social challenges. If after one month no clarity is obtained, then the 20Creathon Events organization acquires the right to start an implementation plan themselves, that contributes to the overall 20Creathons program objective.
  • Promising Creathon results should not be left on the shelf. One of the goals of the 20Creathon program is to allow promising results to be developed into concrete products and/or services as quickly as possible. Soft-landing potential for startups can be an
    appropriate means. The Creathon Events program ensures adequate supervision of this process.
  • Team members who take leave during the Creathon, cannot claim ideas and results of their team.

Prizes and developing of ideas

  • Prizes are available for winning teams.
  • Prizes may vary per event and per challenge. Details on this will be communicated in advance (no later than at the start of the event).
  • The organization reserves the right to make additional prizes available, if it serves the general objectives of 20Creathon.
  • Team members decide together how and to what extent prizes are divided amongst themselves.
  • Certain (money) prizes may have a specific purpose, for example, to further implement an idea for a product or service. In some cases, conditions for the utilization of the (money) prizes is determined by the panel/jury.


  • the 20Creathon Events organization is not responsible for the personal property of participants and guests.
  • the 20Creathon Events organization is not in any way accountable or responsible for conflicts within teams.
  • the 20Creathon Events organization is not responsible for the outcome, nor the conduct of the adjudication.